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Photographer: Paudie Spillane
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For Autumn Winter 2025 we took our friends at Tog24 to Aberdeenshire to feel the change in the air and the warmth from the open fires. Coastal to countryside over 3 days to capture everything in the range across video and photo.
A Different Measure of Performance: a campaign for British outdoor clothing icon Paramo. While the product, and the way it’s made, had to be the hero here, this project also required us to delve into the truths of what a brand like Paramo and its community really values.